Huatai Insurance

The Company paid great attention to the corporate culture development, focusing on people, emphasizing on the authority of policies and encouraging an atmosphere of “cooperation, harmony, standardization, innovation, communication, trust, sincerity and tolerance”. It tried hard to improve the staff’s qualification and professional abilities through different kinds of training program in the overseas or domestic, to strengthen the corporate integration and team spirits by organizing exciting staff entertainment activities, and to improve its operation results and quality by means of stable operation and innovative development. By actively involving in social welfare activities, the Company has established a favorable brand image in the society.

In 2004, Huatai fully launched a brand development project. The essential elements of Huatai's brand include:

vision
through steady operation and innovative development, grow Huatai into a specialized international insurance and financial service group with high quality;

mission
providing clients with consistent and reliable protection, providing employees a platform where they can bring their talents into full play; creating constantly growing investment value for the shareholders, and making greater contribution in building a harmonious society;

brand promise
professional quality and consistent protection;

tagline
Huatai insurance, your lifelong partner! The essence of Huatai's brand includes six aspects: steady operation is Huatai's foundation; innovative development is Huatai's unremitting pursuit; professional service is Huatai's prominent advantage; international cooperation is Huatai's important backbone; focusing on people is Huatai's corporate core; and repaying the society is Huatai's sacred responsibility.