eBao means insurance made easy in Chinese. eBao was founded in January,
2000, by a team of professionals with extensive insurance expertise,
internet know-how, and multinational company management experiences.
It is funded by top-notch venture capital and private equity funds
from the United States.
eBao Business Model
eBao is a vertical ASP for the insurance industry in China, it hosts
an online insurance marketplace (www.eBao.com)
and provides e-insurance solutions to insurance carriers, intermediaries,
and insurance related institutions and industries. eBao believes
that its online marketplace and its e-insurance enabling expertise
will help all the participants in China's insurance industry to
expand market size and improve efficiency and service. The key values
that eBao provides to each of its targeted customer group are summarized
as follows:
· Individual insurance buyers: Can objectively assess their insurance
needs, get product comparison, purchase insurance product directly,
and receive customer service through eBao's professionally designed
individual risk assessment tools, product comparison tools, and
insurance company and agent storefronts.
· Small and Medium Enterprise (SME) customers: Can get comprehensive
enterprise risk assessment, receive tailored insurance plans, and
manage employee benefits through eBao's enterprise risk assessment
tools, online insurance company and agent storefronts, and employee
management tools.
· Insurance intermediaries (i.e., agents and brokers): Can enhance
their professional image, develop new customers, and manage customer
information through their customized eBao storefronts, online customer
management tools, and professionally tailored industry information.
· Insurance carriers：Can immediately become e-insurance enabled
by opening their storefronts at eBao to directly communicate with,
transact with, and provide service to end customers; Can set up
their own e-insurance web-site by adopting eBao's world class e-insurance
platform and eBao's professional service.
· Insurance related institutions and service providers (e.g., regulatory
bodies, associations, professional media, research institute, and
service providers such as auto shops and hospitals): Can communicate
with and market to their end customers directly through their storefronts
at eBao.
